Using Instagram Videos to Market Your Listings

Millions of Instagram users have enjoyed the 15-second video feature ever since it was launched recently, and with the growing popularity of services like Keek and Vine, Realtors need to look at it as a potential marketing tool.  I’ve already covered the 5 Facts Why You Should Be Using Instagram but now I want to focus on the video feature only. What...

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SEO (Search Engine Optimization): The Basics for Beginners

SEO (Search Engine Optimization) is optimizing your website for search engines, so that it is easily found by people searching for the products and services you offer. The right SEO strategies place your website near the top of the search results page and increase the chances of conversions and sales. SEO is a vast field and specialized SEO companies can help achieve...

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How to Write a Great (and not too creepy) LinkedIn Invitation

Do you use LinkedIn? Do you have an account but just don’t know what to do now? If you’re like most folks, you fall somewhere close to the latter. That’s okay. Now, it’s time to start expanding your network. Close you eyes (figuratively speaking, of course) Imagine you’re at a networking event. You’re meandering around and meeting people, cheese cube plate in...

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11 Things You Didn’t Know Google Could Do

  Do you remember a time when the class was assigned a paper on France and how everyone ran to the library.  We all raced to see who could get to the Encyclopedia Britannica and grab the one that started with “F” first!  Who could imagine life without Google now? Frightening, isn’t it. As well as settling arguments, allowing quizzers to cheat...

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How To Make Your Business Card Stand Out

Someone once told me that business cards would be a thing of the past.  That was nearly a decade ago and here we are still using them.  Of course, trends have come and gone which made it easier to get someone’s contact info (i.e. remember the QR code?).  But the tried and true business card survives.  The standard business remains the ultimate...

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